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Why can heat not burn (HNB) new tobacco reduce harm?


Harm reduction has become the consensus and development goal of the tobacco industry. Because the harm of a traditional cigarette may be beyond imagination.

Heat Not Burn Device

1. Hazards of smoking

The research shows that a traditional cigarette can produce about 400mg smoke under standard conditions, of which 75.9% is air, 19.6% is gas phase and 4.5% is particle phase. Traditional cigarettes can reach a high temperature above 600 ℃ when burning, so in addition to releasing nicotine, thousands of chemicals will be produced. The analysis of more than 4850 confirmed smoke components shows that 99.4% of the components are harmless to human body, 0.6% of the components are listed as harmful components by different research reports, and 0.2% of the 0.6% harmful components are carcinogenic or possibly carcinogenic components.

Carcinogenic ingredients include tar, nicotine, phenols, alcohols and aldehydes. Tar, nicotine, Co, tobacco specific nitrosamine (TSNA) and 3,4-benzopyrene (BAP) are very harmful to human body.

2. HNB new harm reducing tobacco

World famous tobacco companies began to explore and study the path of tobacco harm reduction decades ago until the advent of HNB (heat not burn) tobacco.

The heating system in HNB equipment can be an external heat source to precipitate nicotine in specially designed cigarettes (such as iqos and glo), or a heated sealed chamber to directly atomize nicotine in tobacco leaves (such as ploom and pax).

According to the definition of who (World Health Organization), when smoking ordinary cigarettes, the temperature can reach more than 800 degrees, and more than 200 harmful substances will be produced in the range of 370 ° C to 600 ° C. HNB new harm reducing tobacco is a "low-temperature cigarette" designed with the idea of "heating without combustion". The temperature is in the range of 250-350 degrees, which can make the tobacco in the special cigarette bomb just heat enough to emit aroma and tobacco flavor. At the same time, under the condition of non combustion below 350 degrees, it can avoid some harmful substances of traditional tobacco: less nicotine, no tar, smokeless ash, low harm No open fire, no second-hand smoke hazard.

3. Experts say

Dr. Konstantinos farsalinos, a famous tobacco harm reduction expert, e-cigarette expert and heart disease medical expert, has compared the hydroxyl emission of HNB tobacco with that of traditional cigarettes in 2018. The results show that compared with traditional cigarettes, HNB cigarettes reduce harmful substances by more than 90%.

New species that really promote the development of the industry often prove their value through the passage of time and technological progress. We are also pleased to find that many developed countries around the world have recognized the harm reduction effect of HNB. The United States has officially issued MRTP (harm reducing cigarette products) license to Marlboro, and given tax preference to heating products compared with traditional cigarettes. The British Ministry of Health issued a statement on the harm reduction characteristics of heated non combustible products, which recognized the harm reduction results of this kind of products in principle.

China is the largest tobacco country in the world. According to the statistics of the Ministry of health, it has about 350 million smokers, accounting for nearly 30% of the global smokers. There is no need to say more about the demand for harm reduction. HNB tobacco has brought stronger development momentum and broader development space to world-renowned tobacco companies, and also provided an excellent solution for the harm reduction needs of smokers all over the world, including China.

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